Demand & berth mix
Examine the demand assumptions behind the project and translate them into a proposed mix of berths and associated services.
ESTABLISH THE COMMERCIAL FOUNDATIONS
Assess demand, define the right berth mix and connect the marina concept to a clear operating and revenue model.

THE DECISION BEHIND THE SCOPE
A waterfront concept needs more than an attractive masterplan. Berth demand, pricing, services and operating costs must support the same business logic before development decisions are made.
Discuss this scopeWHAT THE WORK COVERS
Examine the demand assumptions behind the project and translate them into a proposed mix of berths and associated services.
Set out the pricing logic and revenue streams for the marina, with the assumptions visible for review and discussion.
Review capital and operating cost assumptions alongside the proposed operating model to assess the coherence of the business plan.
METHOD & DELIVERABLES
Build the feasibility case from a shared evidence base. We connect market assumptions, available technical information and operating economics, then compare the choices that matter before the next development decision.
Explore the workstreams and typical outputs below. The deliverables and review milestones are agreed around your priorities, available information and project stage.
Review existing research and compare relevant marina offers, user groups and demand drivers. Test the proposed berth mix, service proposition, occupancy and seasonality assumptions against the evidence, identifying where further research or a different product may be needed.
Examine the available site studies and marina planning information with the relevant specialists. Identify constraints affecting access, manoeuvring, services and operations, then define investigation briefs and questions for the appointed engineers and environmental specialists.
Bring pricing, occupancy, services and operating costs into a transparent financial framework. Use available capital-cost information, identify its limitations and compare relevant operating structures, with the assumptions and sensitivities visible for the client and its financial advisers.
Compare the material development options using consistent market, technical, operating and financial criteria. Bring the findings into a decision workshop, record the selected working assumptions and identify what still needs confirmation before those choices inform design or investment planning.
WHO THIS SUPPORTS
During the concept phase, before the berth mix and main infrastructure choices are fixed. It can also support the review of an existing concept or a proposed expansion.
It brings together demand, pricing, revenue streams and cost assumptions so the client can assess the proposed development and operating model. It does not guarantee financing or a particular investment return.
CONNECTED EXPERTISE
Define the investment case, prepare funding materials and identify potential investors and financial partners for marinas, yacht clubs and waterfront developments.
Explore this scopeBring operating, service and sustainability requirements into marina planning while design choices can still be adjusted.
Explore this scopeDefine how the marina should be operated and create a structured basis for selecting the organisation responsible for delivery.
Explore this scopeLET’S BUILD WHAT COMES NEXT
Start with your priorities, the evidence available and the decisions ahead.